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                                      Welcome, news and media representatives!

                                      We've put together this media center as a resource for you.

                                      News and Media Center

                                      Ford Saeks is Widely Sought Out by the Media for His Business Growth and Marketing Expertise

                                      Ford SaeksFord Saeks is a leading expert on the nuances and emerging trends associated with direct and Internet Marketing. Through his expert insight on a wide variety of marketing-related topics, Ford helps businesses of all types and sizes attract new customers and retain existing ones. This media center will help you:

                                      Story Angles/Topics

                                      An expert in both direct and Internet marketing, Ford is available to contribute content to media professionals working on marketing articles and interviews. In addition to the possible story angles listed below, Ford is an authoritative resource on custom marketing projects as well.

                                      • “Using Traditional and Online Methods to Sell”
                                      • “Profit-Rich Communication”
                                      • “Why Branding is Important—and How to Do It!”
                                      • “Costly Marketing Mistakes”
                                      • “Web Design With Customers in Mind”
                                      • “Attendee-Boosting Marketing”
                                      • “Sell Your Products and Services Online”
                                      • “Information Marketing Basics”
                                      • “Your Marketing Mindset And Success”
                                      • “Choosing Domain Names”
                                      • “SEO Tactics That Work”
                                      • “Getting Targeted Traffic”

                                      Download Ford's journalist sheet

                                       

                                      Request an Interview with Ford

                                      To schedule an interview or to invite Ford to participate in an upcoming media-related event,
                                      please fill out the Media Request form. You can also call 1-800-946-7804 or (316) 942-1111.

                                      Media Resources

                                      High-Resolution Images of Ford Saeks

                                      These high-resolution images are offered as .pdf files free for use of the media. Simply click on the images you’d like to use and download them to your computer.

                                      Ford Saeks
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                                      Ford Saeks
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                                      Ford Saeks
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                                      File size: [160 kb]
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                                      Ford Saeks’ Byline for Articles


                                      Download PDF [42 kb]
                                       

                                      Request an Interview with Ford

                                      To schedule an interview or to invite Ford to participate in an upcoming media-related event,
                                      please fill out the Media Request form. You can also call 1-800-946-7804 or (316) 942-1111.

                                      Media Archive

                                      Ford Saeks’ Online Article Archive

                                      Profit-Rich Marketing? Articles by Ford Saeks

                                      Full-length marketing articles written by Ford and archived for easy use. Topics include:

                                      • Secrets of effective copywriting.
                                      • Simple testing and tracking of your marketing materials.
                                      • How to turn your website into a money-machine.
                                      • Time-saving, money-making marketing calendars.

                                      Read Articles

                                      Recent Interviews with Ford Saeks

                                      daily-buzz

                                      The Daily Buzz
                                      with host Lance Smith, The Daily Buzz

                                      As a featured guest on The Daily Buzz, Ford Saeks provides insights on how others can become more successful and reach their goals using techniques from his new book, Superpower! How to Think, Act and Perform with Less Effort and Better Results.

                                       

                                      The Howard Keating Show

                                      The Howard Keating Show
                                      with host Howard Keating, SiriusXM

                                      Featured guest, Ford Saeks discussed how companies can grow their sales through social media and communicate value to their customers.

                                      Hot Talk 1510 KCTE

                                      Entrepreneurial Moment Radio Show
                                      with hosts Brian Sullivan and Gail Worth, Hot Talk 1510 KCTE

                                      Featured guest, Ford Saeks discussed how to benefit from Social Media Marketing, and best utilize other Internet Marketing tactics to increase targeted traffic and improve sales results.

                                      BizTalk Radio Show

                                      Biz Talk Radio Show
                                      with host Monica Puig, WZAB 880 AM The Biz

                                      Ford Saeks talks about how to effectively leverage your blog on Biz Talk, a radio show that provides hands on solutions and advice to small business owners and entrepreneurs.

                                      A Few Published Articles by Ford Saeks

                                      Speaker magazine

                                      Million Dollar Ideas
                                      Speaker Magazine (July/Aug. 2013)

                                      The more visibility you have online, the larger your overall influence. If you want to get more leads, bookings and product sales, then you need to start by enhancing your digital footprint.
                                      Download PDF [770 kb]

                                      Wisconsin Professional Agent

                                      Text Message Advertising
                                      Wisconsin Professional Agent (Feb. 2011)

                                      Imagine the impact of advertising to your target market via SMS text message; you have the opportunity to get their attention… any time, any where.
                                      Download PDF [1.88 mb]

                                      Inland Empire Business Journal

                                      Making Your Website Smartphone Compatible
                                      Inland Empire Business Journal (Feb. 2011)

                                      If you want to gain a competitive advantage over your competition, your brand needs to be as mobile as your customer.
                                      Download PDF [2.14 mb]

                                      Franchising World

                                      Social Media: Has it Lived up to The Hype?
                                      Franchising World (Jan. 2011)

                                      Companies that understand the importance of monitoring the conversations and engaging their customers are the ones reaping the rewards of social media.
                                      Download PDF [234 kb]

                                      Commercial Contractor

                                      Don’t Wait… Make Your Brand Mobile
                                      Commercial Contractor (Dec. 2010)

                                      By making your brand mobile, you will increase awareness about your company, products and services.
                                      Download PDF [341 kb]

                                      HVACR Business

                                      Using the Power of Smartphones to Grow Your Business
                                      HVACR Business (Nov. 2010)

                                      Not only is mobile marketing a great way to gain and connect with new customers, it also enables you to add value for your current customers.
                                      Download PDF [835 kb]

                                      Professional Door Dealer

                                      Smartphones = Smart Growth
                                      Professional Door Dealer (Nov. 2010)

                                      Four ways to build your brand, relationships and your biz with a phone.
                                      Download PDF [901 kb]

                                      TechJournal

                                      The Future of Your Business is in the Palm of Your Hand
                                      TechJournal South (Nov. 2010)

                                      Four things you can start doing today to capitalize on the growing popularity of new Smartphone technology.
                                      Download PDF [549 kb]

                                      TechJournal

                                      Blogging in the Beauty Industry
                                      The Industry Source magazine (Sept./Oct. 2010)

                                      Effectively leveraging a blog can help you in any industry. The Industry Source magazine is the top business trade publication in the beauty industry. Read Ford’s article on how blogs can enhance your beauty business.
                                      Download PDF [2.65 mb]

                                      Small Business Opportunities magazine

                                      Using Your Blog to Grow Your Small Business
                                      Small Business Opportunities magazine (Sept. 2010)

                                      How to use your blog to attract new prospects & grow your small business.
                                      Download PDF [6.60 mb]

                                      Affluent magazine

                                      Tips to Help You Effectively Leverage Your Blog
                                      Affluent magazine (May/Jun. 2010)

                                      Increase your profits and grow your business by effectively leveraging your blog.
                                      Download PDF [2.50 mb]

                                      Strategize magazine

                                      “Fresh Content is the New King”
                                      Strategize magazine (Jan./Feb. 2010)

                                      You might have heard that content is king, but today fresh content is the new king. Ford Saeks’ article explains how to update your blog with fresh content and effectively leverage it for your business.
                                      Download PDF [490 kb]

                                      Direct Marketing Digest

                                      Exclusive Interview With Ford Saeks
                                      Direct Marketing Digest (Sept. 2008)

                                      Direct Marketing Success Story Interview with Ford Saeks, founder of Prime Concepts
                                      Download PDF [554 kb]

                                      Speaker magazine

                                      Everybody’s Talkin’
                                      Speaker magazine (Jun. 2008)

                                      How to use Social Media Marketing to build your business and improve your search engine rankings.

                                      Read Article

                                      ABA Bank Marketing magazine

                                      The Love Letter File
                                      ABA Bank Marketing magazine (Apr. 2008)

                                      Displaying and distributing case studies about satisfied customers is a powerful marketing technique that doesn’t cost a dime to assemble-but can pay big dividends.

                                      Read Article

                                      ATRN magazine

                                      No One Needs Another !$&#%@ E-mail…
                                      ATRN magazine (Jan. 2008)

                                      Columnist Ford Saeks reveals effective ways to market your business via e-mails–without resorting to spam!

                                      Read Article

                                      ATRN magazine

                                      Marketing to the Media
                                      ATRN magazine (Dec. 2007)

                                      Columnist Ford Saeks discusses how to get your product releases printed in magazines and posted on websites for free.

                                      Read Article

                                      ATRN magazine

                                      Using Your Phone System to Market Your Business
                                      ATRN magazine (Nov. 2007)

                                      Columnist Ford Saeks outlines simple ways to turn the time customers spend “on hold” into profit-rich marketing.

                                      Read Article

                                      ATRN magazine

                                      The Overlooked Secret Weapon that Doesn’t Cost a Dime and has Huge Payoffs
                                      ATRN magazine (Oct. 2007)

                                      Columnist Ford Saeks provides advice on how to get “big buck” results using free customer testimonials in your marketing campaign.

                                      Read Article

                                      ATRN magazine

                                      4 Secrets to a Money-Making Website
                                      ATRN magazine (Aug. 2007)

                                      Columnist Ford Saeks provides tips for getting the most out of your website’s online presence.

                                      Read Article

                                      ATRN magazine

                                      Make Your Marketing Calendar Work for You
                                      ATRN magazine (Jul. 2007)

                                      Columnist Ford Saeks discusses ways to save time, money and effort with a little pre-planning.

                                      Read Article

                                      Tools of the Trade

                                      Your Marketing Plan Needs Performance Benchmarks
                                      Tools for the Trade (Jun. 2007)

                                      Marketing expert Ford Saeks discusses the need to test and track all marketing efforts in order to see what works and what falls flat.

                                      Read Article

                                      ATRN magazine

                                      Do-It-Yourself Marketing That Pays Off
                                      ATRN magazine (Jun. 2007)

                                      Columnist Ford Saeks examines importance of testing and tracking marketing efforts.

                                      Read Article

                                      Convene/PCMA magazine

                                      Capture the Emotion
                                      Convene/PCMA magazine (Jul. 2007)

                                      Marketing guru Ford Saeks discusses how effective direct and Internet marketing can be in bringing more attendees to trade shows.

                                      Read Article

                                      ATRN magazine

                                      How to Attract New Business
                                      ATRN magazine (May 2007)

                                      Columnist Ford Saeks discusses ways aftermarket businesses can create and test marketing efforts for maximum pay-off.

                                      Read Article

                                      Extraordinary Banker Magazine Featuring Ford Saeks

                                      Extraordinary Banker magazine

                                      Crafting Compelling Marketing Messages
                                      Extraordinary Banker (Summer 2008)

                                      Writing effective marketing and sales copy is a critical skill to help you grow your bank.

                                      Read Article

                                      Extraordinary Banker magazine

                                      Do Your Suffer from Spam-O-Phobia?
                                      Extraordinary Banker (Volume 2, Issue 4)

                                      Don’t let the fear of being branded a “spammer” keep you from marketing via e-mail.

                                      Read Article

                                      Extraordinary Banker magazine

                                      ROI Marketing Makeover
                                      Extraordinary Banker (Volume 1, Issue 4)

                                      Senior marketing consultant for The Emmerich Group, Ford Saeks discusses the benefits of conducting a marketing makeover for banks.

                                      Read Article

                                      Extraordinary Banker magazine

                                      How to Drive Up Profits
                                      Extraordinary Banker (Volume 2, Issue 1)

                                      Senior marketing consultant for The Emmerich Group, Ford Saeks examines the role of testing, tracking and marketing plans for banks.

                                      Read Article

                                      Extraordinary Banker magazine

                                      Design With Customers In Mind
                                      Extraordinary Banker (Volume 2, Issue 2)

                                      Senior marketing consultant for The Emmerich Group, Ford Saeks examines the role of testing, tracking and marketing plans for banks.

                                      Read Article

                                       

                                      News Releases

                                      2009

                                      Annual Marcom Awards

                                      Prime Concepts Group Wins Two Gold MarCom Awards for Online Video and Website Overall
                                      December 16

                                      Download PDF [278 kb]

                                      Read News Release

                                      2008

                                      Profit-Rich Marketing Event Unveiled

                                      Profit-Rich Marketing Mastery Event Unveiled—New Three-Day Event to Reveal How to Boost Sales With Direct Response & Internet Marketing Secrets
                                      January 2

                                      Download PDF [476 kb]

                                      Read News Release

                                      2007

                                      PCG wins platinum and gold Marcom awards

                                      Prime Concepts Group Wins Big in Marketing Competition—Earns Platinum and Gold Awards in Website and Product Design Categories
                                      December 18

                                      Download PDF [147 kb]

                                      Read News Release

                                      TSTN Network

                                      THE SUCCESS TRAINING NETWORK Launches “Profit-Rich Marketing” With Host Ford Saeks
                                      August 10

                                      Download PDF [36 kb]

                                      Read News Release

                                      PCG wins platinum Marcom award

                                      Prime Concepts Group Wins Platinum Marketing Award at MarCom Creative Competition
                                      July 20

                                      Download PDF [21 kb]

                                      Read News Release

                                      Testimonials

                                      Randy Gage

                                      Ford Saeks…makes learning fun, and he can distill complex concepts down into practical applications that you can readily grasp and apply immediately in your business…

                                      – Randy Gage, President/CEO, Gage Research & Development Institute

                                      Steve Siebold

                                      I like Ford because he speaks in easy to understand, non-technical terms, so I can get my arms around it and get it done. I am extremely pleased with the results I have seen from working with Ford Saeks and Prime Concepts Group. . . these guys are the best in the business at what they do.

                                      – Steve Siebold, President/CEO, Gove-Siebold Group

                                      Cheli Cerra, M. Ed.

                                      Ford is an incredible marketer, an incredible businessman, and a wonderful mentor. He teaches clearly and easily in a step-by-step process that makes it easy for the non-business person to learn. I highly recommend his services.

                                      – Cheli Cerra, M. Ed., Founder of Eduville.com, Author of the Best-Selling School Talk Success Series

                                      To schedule an interview or to invite Ford Saeks to participate in an upcoming event, please contact Prime Concepts directly at (316) 942-1111.

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